Luoman Log Homes Oy
Luoman launched new TV advertising campaign that is featuring their new mobile log home. In the ad, farmer is driving around with tractor-trailer and mobilehome is on the trailer. Very goofy and off the point, but will probably grab some attention.
On other note, Luoman Log Homes Oy has launched a new website, but that only covers the Finnish version. I suppose it was needed, because of their investment on advertising, there is no sense in driving traffic to appalling website after all. Go and compare the website versions Finnish/English. Quite a difference, right?
To me this marketing push is bit counter intuitive because they say that primary market for mobile log homes are outside Finland. Maybe they know what they are doing…
