AdSense save us
I seem to be in a downward spiral into the world of charity. I was reading Seth Godin’s post about smart non-profits and an idea came to me (surprising, I must confess). What if it would be possible to push Google from that passive “don’t be evil”- philosophy towards “do good”- philosophy? They could introduce an improvement into adsense, which would enable us to earmark a share of revenue to some fitting non-profit organization. We could just mind our own websites and adsense beneficiary would… well, benefit.
Now, about that list of 59 smart non-profit organizations. I support Kiva.
